Ferrero Rocher Wrapping Store, Paddington

They say there’s no such thing as a free lunch, and whilst I usually maintain that this is true, at times like these, I have to disagree. For what was to greet me when I drove past the Woollahra end of Paddington but a Ferrero Rocher Wrapping store. Part of the new PR trend of Pop up stores, that is, stores that open up for a short period of time to display a new product or launch a new concept, the Ferrero Rocher Wrapping store is one where you can purchase Ferrero Rocher chocolates but also get your Christmas Wrapping done for free. Yes no matter which store you buy the item from, the lovely girls will wrap it for you for free. And if you buy an item from the Ferrero store, you can get up to 3 items wrapped for free.

Complimentary samples

For those male readers out there and this includes my husband who once used a whole roll of wrapping paper to wrap up a book for me (wrapped up about 15 times around the book), this is a godsend for you. And for those who are just interested in chocolate, there are samples of their Ferrero Rochers, Rondnoirs (dark chocolate) and Raffaelos.

Boxes of Raffaelos for $15.99

Box of 24 Rondnoirs for $14.99

Limited Edition Gold boxes of 24 Ferrero Rochers $19.95

Also on sale are the limited edition gold boxes of 24 Ferrero Rochers for $19.99, boxes of 24 Rondnoirs for $14.99, Mini Christmas trees containing 60 Ferrero Rochers for $39.99, Raffaelos for $15.99 and the Special Assorted box featuring all of the flavours including the white Ferreros for $29.99.

Gold register-me wanty! For what I have no idea…I just want

There’s a gorgeously styled table in the centre of the store with to die for Philippe Starck chairs that I would love to have in my dining room. The space itself previously housed another pop up store and before that a long term clothing store that shut down. During the time I am there people wander in, drawn in by the new store and it’s luscious golden hues. Most are in awe of how quickly the space has been transformed and how pretty it is and others sample the chocolates and make notes to come back with gifts to wrap.

Wrapping the presents

I explain my predicament to the girl who greets me in this golden hued shop, that I haven’t finished my Christmas shopping and if I come back later with the goods once I purchase them and she says that it is not an issue at all, I can come back at any time to get the goodies wrapped up together.

I purchase a box of Rondnoir’s for a friend who I know is partial to Dark Chocolate. They’re crisp dark chocolate covered chocolates, with a smooth filling and a dark chocolate centre.

Trying one at first bite it reminds me of a Kit Kat mixed with a Milo bar which is a very nice combination indeed (especially since they discontinued the original, beloved Milo bar). Apparently not even available in Italy, these are the first I am seeing of them which no doubt will please my friend and I won’t even have to lift a finger to wrap it.

Ferrero Rocher Wrapping Store

461 Oxford Street Paddington Sydney NSW
Open 7 days until December 24th at 8pm
Wednesday-Saturday 10am-6pm
Thursday 10am-8pm
Sunday 12pm-5pm

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27 Comments | Add your own

  • 1. flapflap | December 8, 2008 at 8:39 am | #

    Dark chocolate Ferreros! Yum :) If only I could get out the house and procure some…!

  • 2. Vanessa | December 8, 2008 at 9:48 am | #

    Why do I have to live in Melbourne? Anywho, will buy some Rondnoir’s to send to my friends in the US along with their supply of Tim Tams (they’re addicts now) and Dusk christmas candles.

  • 3. Cappucino | December 8, 2008 at 9:57 am | #

    That is one nicely decorated shop… gold is normally overdone (see Trump) though this place looks nice.

    Oh, and I’d love a christmas tree I could eat :D

  • 4. Bria | December 8, 2008 at 10:00 am | #

    What a great concept! I wish Brisbane had such exciting things…

  • 5. Reemski | December 8, 2008 at 10:49 am | #

    Hmmm, worth a walk up the street. I saw those Rondnoirs in the supermarket and resisted temptation! I might have to give in for Xmas!

  • 6. Christie @ fig&cherry | December 8, 2008 at 11:12 am | #

    So posh! I love the girls’ outfits!

  • 7. SB | December 8, 2008 at 12:19 pm | #

    OH the original Milo bar! I had forgotten how much I loved those! Must find Rondnoirs ASAP!

  • 8. Min Ai | December 8, 2008 at 1:26 pm | #

    Rondnoir’s are gorgeous! A colleague came back from Barcelona and I had to have one. Yummy-licious!

  • 9. Karen | December 8, 2008 at 1:46 pm | #

    Rondnoir’s have been in certain supermarkets for a bit now. My partner came home with it a while ago all excited with a box of them. Me? I’m all team ferrero rocher :)

  • 10. K | December 8, 2008 at 5:47 pm | #

    The Rondnior looks really yummy! i’ve never tried them before. I must make a note to buy some if i gte the chance and the Ferero Rocher Christmas tree is so pretty!!

  • 11. Su-yin | December 8, 2008 at 6:06 pm | #

    That looks really posh, I’d definitely walk in if I saw so much gold! I have to admit I thought that you were referring to Paddington in London for a moment, and I got a bit overexcited. Haha.

    I’ve never tried the Rondnoir, I’ll have to look out for them now. I love Milo! I err.. used to eat it from the can with a spoon, or with bread. :P

  • 12. Maria T | December 8, 2008 at 6:06 pm | #

    What a clever marketing idea! They have me sucked in!

  • 13. FFichiban | December 8, 2008 at 6:12 pm | #

    Oohhhhhh you can have the cash register but I shotgun the Xmas tree! I must try this Rondnoir.. looks so divine ^^! thxx

  • 14. snookydoodle | December 8, 2008 at 6:49 pm | #

    wow what a nice shop. I love ferrerro though I haven t tried the black ones which look so yummy . I m off to buy some since i saw them in shops here hurray :)

  • 15. Not Quite Nigella | December 8, 2008 at 9:29 pm | #

    Hi flapflap-They’re so good. I wish I had bought a box for myself! :lol:

    Hi Vanessa-Perhpas they’ll do a pop up store in Melbourne soon? I think a lot of places are testing out the idea. Perhaps give them a gentle nudge ;) You sound like a great friend I have to say!

    Hi Cappucino-hehe yes Trump has that really yellow gold, this is a lighter more champagne gold (which I love. we used champagne gold at our wedding). With 60 rochers the tree is pretty good!

    Hi Bria-Who knows, perhaps next year if it proves to be a hit! :)

    Hi Reemski-I seem to recall you like Milo is that right? If you do then it’s definitely worth a trip up the street :)

    Hi Christie-They were saying how much they liked the dresses too!

    Hi SB-I know *sobs sob* I can’t believe they changed it. Don’t fix it if it aint broke I say…

    Hi Min Ai-They are aren’t they! :D I don’t mind Rochers but Rondnoir’s are so good!

    Hi Karen-They’re not in my supermarket-yet! I’m afraid I’m all for Team Rondnoir -which actually sounds like a good team name!

    Hi K-If you’re in the area you could always avail yourself of the samples! ;)

    Hi Su-yin-It’s very eyecatching from the street I have to say. I’m amazed they don’t have pop up stores in London. Everything is very geared towards retail there! Haha me too, it’s just so good from the tin with a spoon :lol:

    Hi Maria-Me too! I just had to buy a box :lol:

    Hi FFichiban-OK deal, I’ll take the register and you can have the tree. They’re well worth trying! :)

    Hi snookydoodle-Yeah they were so nice. I wish they had samples of the white rochers too but they only sold those within the big assorted box :(

  • 16. Miss Honey | December 8, 2008 at 9:49 pm | #

    I Want It All..

  • 17. Cakelaw | December 8, 2008 at 11:38 pm | #

    This looks like fun, even just to go in and look – it’s all shiny and pretty, just what a girl wants. A girl at work gave me a mixed box of Rondnoirs, Ferrero Rochers and some other choccie that I can’t remember the name of for my birthday, and they were handing the choccies around in Safeway on Saturday (and I chose a Rondnoir!), so I’ve tried them and thought they were pretty good too.

  • 18. yaelian | December 9, 2008 at 12:58 am | #

    Wish I could go that shop too, looks absolutely fantastic! I like Ferrero Rocher chocolates, yummy!

  • 19. Angela | December 9, 2008 at 1:40 am | #

    I’ve never come across the concept of pop-up stores before, but I quite like it. I really, really want a Ferrero Rocher Christmas tree now!

    PS. That must surely be the most glamorous shop assistant in Sydney!!

  • 20. Blond Duck | December 9, 2008 at 5:09 am | #

    The clerk matches the candy! That’s hilarious!

  • 21. Not Quite Nigella | December 9, 2008 at 8:46 pm | #

    Hi Miss Honey-You could definitely try all of them via the samples! :P

    Hi Cakelaw-Oh is it the mixed box with the white rochers in it? I really want to try the white rochers! I might have to check out the store again and buy myself a box of Rondnoirs. I like the idea of going to the shop again and then I can get some more things wrapped, they can perhaps do the hard to wrap presents :lol:

    Hi yaelin-I think they ought to do these internationally! :P

    Hi Angela-I’m amazed they don’t have these in the UK! I admit I love the idea and think that it really creates a buzz.

    Hi Blond Duck-Haha yes everything matches perfectly! :P

  • 22. grace | December 10, 2008 at 12:23 am | #

    simply reading the words “ferrero rocher” makes my mouth water. gals in gold dresses selling awesome chocolates sounds like a fun time…mostly because of the chocolates part. :)

  • 23. Not Quite Nigella | December 10, 2008 at 10:24 pm | #

    Hi grace-I bet they’ll be asking to keep those dresses! But yes let’s not forget the chocolate ;)

  • 24. pwl | December 13, 2008 at 9:34 am | #

    so – my wife gets me to wrap presents for her; she doesn’t make me wear a gold dress, though. :D

    i wasn’t going to go out far today, but i might make a side-trip to Paddo….

  • 25. Not Quite Nigella | December 14, 2008 at 10:36 am | #

    Hi pwl-Haha that would be pushing it a bit far if she made you wear a gold dress whilst doing it! :P

  • 26. Sharon | January 15, 2009 at 9:41 am | #

    Need to buy around 250 ferrero rochers, to make a pyramid for a wedding. Can you please tell me where I can buy them in bulk. Live at Hallett Cove (5158) in South Australia

One Trackback/Pingback

  • [...] Em 2 de dezembro, a Ferrero Rocher lançou em Sydney, na Austrália, uma pop up store. Sua idéia é simples – o comprador escolhe chocolate o Ferrero e leva em pacotes personalizados. Além de sugestões de bombons  em pacotes de presente já embalados, as pessoas podem criar o seu ali na hora, com a ajuda de decoradoras. Edições limitadas também estão disponíveis na loja que fica aberta até o Natal. Vejam mais detalhes aqui. [...]

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